G.I. Joe: The Real American Hero (Hasbro)



G.I. Joe: The Real American Hero
Hasbro
1997

In celebration of the 15th Anniversary of the 3 3/4 inch line of G.I. Joe, Hasbro produced a set of figures under the banner of G.I. Joe: The Real American Hero, not to be confused with the original line known as G.I. Joe: A Real American Hero.  These all new sets of figures and vehicles found minor success with fans of the original series who hadn't yet necessarily moved on from their Joes from the 80's and 90's, but didn't quite catch on as much as Hasbro had hoped.

There were no individually carded figures, only sets.  This in turn yielded high prices at retail which caused many who were mildly interested in the figures to pass on them.  This resulted in very poor sales of the figures which were promptly moved to clearance isles, and as a result the 15th Anniversary celebration was short lived for Hasbro and fans.

FIGURES
Navy Assault Unit with Torpedo, Shipwreck and Wet-suit
Oktober Guard with Col. Berkhov, Lt. Gorky and Volga
 

FIGURES
Cobra Infantry Team with Cobra Trooper, Cobra Officer and (another) Cobra Trooper
Cobra Polar Force with Snow Serpent, Night Creeper and Firefly
 

BOXED SET
Stars and Stripes Forever with Breaker, Flash, Grunt, Rock N' Roll, Scarlet, Short-Fuze, Snake-Eyes, Stalker and Zap
 
MISSION PACKS
Army Recon Mission with Duke and Silver Mirage Motorcycle
Navy S.E.A.L. Mission with Torpedo and Night Landing S.E.A.L. Raft
 

TEAM PACKS
Arctic Mission Team with Iceberg, Snow Job and Blizzard
Cobra Command Team with Cobra Commander, Baroness and Destro
 

TEAM PACKS
Cobra Viper Team with Viper and Flight Pod
Commando Team with Snake-Eyes, Lady Jaye and Storm Shadow
 

VEHICLES
Mobile Artillery Cannon (Slugger) with Gung-Ho
A-10 Thunderbolt with General Hawk and Ace
Cobra Rage with Alley Viper

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6 comments:

  1. Funny how these were clearanced and now sell for double what they initially retailed.Hasbro really would have benefited from single carded figures in this line.Love the site btw!

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    Replies
    1. Thanks for reading, the comment and the compliment.

      It really is rather humorous how a lot of toy lines that do horrible on retail shelves seem to expand drastically in price on secondary markets as time goes by.

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  2. I wish I had gotten these back in the day. Lord have mercy. I am JUST starting my collection after 30 years.

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    Replies
    1. Congratulations! Best of luck to you in your hunt.

      Are you just tracking this collection down, or are you seeking out other Joe lines as well?

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    2. I am seeking them all out! In 1991 my house was broken into and set on fire. I lost everything. I basically started re-collecting this past 2 years. I have nothing of GI JOE yet.

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    3. How terrible! Well, good luck to you. We hope our archives can aid you in tracking everything down.

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