Wednesday, June 20, 2012

More Cereals of the 80's


Our original post on cereals from the 80's was so popular among our readers that we thought we'd bring you a look at even more of our favorite cereals from the past.

Not every cereal can have a popular toy line or hit television series - animated, live action, or otherwise, to back it up. Some cereals were simple concepts that not only caught on with kids for what they were, but also tasted good - And by good, we mean that great sugar taste kids love. Others were off the wall concepts based off of franchises such as Pop Tarts, or Dunkin Donuts. We guess what we're saying is that the inspiration for a company to produce a cereal can come from anywhere.

Hands down, if you were looking for a franchised cereal, the company you wanted to talk to was Ralston. In its time, Ralston produced the majority of brand name franchise based cereals, and even churned out a fair amount of self inspired/invented ones. Not only were the cereals great tasting - again, for kids, but were backed by high dollar marketing, and several multi-million dollar companies depending on a hit breakfast item for kids.

Last time we looked at several of those franchise based cereals. Today, we're taking a look at the other side of the market with overnight success cereals, most of which were developed "in house". Much like the franchise based breakfast cereals these ones made a huge splash, than fizzled away into obscurity.






Those were some of our favorites, but what about you? What cereals did you gobble up as a kid, and wish you could find on the market today? What would bring back your happy memories of a childhood spent on the couch watching Saturday morning cartoons? Let us know in the comment section.

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2 comments:

  1. I had crispy critters and nerds when I was a kid but it seems like neither one was around very long.That brings back great memory's of cartoons before school and a breakfast so sugary that I was bouncing off the walls all day in till lunch time.

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  2. Most of the cereals from that time period seemed to come and go very quickly - Like a month or two, then gone. It's a pretty common practice for breakfast cereals. Look at things like Boo Berry and Frankenberry which are seasonal items in most parts of the US. It's brilliant marketing. Have a product available for a limited time, sell more boxes in two months than you would in a year, then shut down production. Great profit margins there.

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