Gremlins Cereal
Ralston
1984
Looks like mini Gizmos. Tastes like Mr. T cereal. Considering the two came out the same year, I don't think that's a coincidence in any way. Ralston literally took the same recipe, smashed it in different molds, and slapped a new label on it. Unique in a way that this allowed for many new branded cereals for the time. Lame, because it was the same cereal.
Gremlins Cereal offered two promotions during its very limited run. The first was a plush Gizmo, which was produced and sponsored in part by Hasbro and offered as a mail away incentive. As such, these plush dolls could also easily be purchased at most retailers which sold toys during the same time period.
The second was a set of eleven stickers. These were randomly inserted into specially marked boxes, one sticker per box. These are the same stickers produced and released by Topps for their 1984 trading card set. Essentially, you didn't need to buy cereal boxes to get them all, as they could easily be obtained from wax packs.
Considering both promotions were readily available via multiple avenues, they're pretty poor incentives. At least in my opinion they are.
The cereal didn't survive all that long in 1984, and was quickly shuffled off of shelves prior to the end of the year to make way for the next branded one to take its place...Probably Mr. T.
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